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OUR STORY

A PASSION TO WIN

As a former NCAA athlete, passionate marketer and creative, our founder John Petri knows what it takes to win on the field, court, ice, and office. His experiences and love for his craft led to the launch of Fuel Business Minded Creative, Inc..

John is the former Executive Creative Director of Mizuno USA where he contributed to a $40M turnaround. He oversaw creative across all sports and helped explode the brand in print, digital, as well as the launch of the first and only flagship retail store at the Atlanta Braves stadium complex.

LOVE FOR THE GAME

Our team lives and breathes our creative craft... and sports. This helps build team chemistry and expertise to build the ultimate fan experiences. Here's a quick look at our story, history, stats and passions

IN-HOUSE
CORPORATE

—AND— 

AGENCY
EXPERIENCE

EST. 2018

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20+ YEARS

BUILDING FOR 20+PREMIUM BRANDS

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FOUNDED BY PASSION

OUR SYNERGY WITH SPORTS DESIGN, BUSINESS AND ACTIVE LIFESTYLE (MULTI-SPORT ATHLETES, TRAINING, NUTRITION) FUELS US

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BUSINESS MINDED CREATIVE

RESULTS DRIVEN AGENCY FOCUSED ON CREATIVE THAT DRIVES REVENUE

BRAND IDENTITY SPECIALISTS

WHETHER IT’S END-TO-END STRATEGY OR EXECUTING CAMPAIGNS, PUT US IN THE GAME

PASS US THE BALL

WE HIT THE SHOT WHEN PRODUCING TARGETED, MULTI-FACETED CAMPAIGNS FOR PRINT, DIGITAL, RETAIL AND EXPERIENTIAL

BRANDS WE'VE SERVED

Here are a few organizations we're grateful to have collaborated with...

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