02
OUR STORY
A PASSION TO WIN
As a former NCAA athlete, passionate marketer and creative, our founder John Petri knows what it takes to win on the field, court, ice, and office. His experiences and love for his craft led to the launch of Fuel Business Minded Creative, Inc..
John is the former Executive Creative Director of Mizuno USA where he contributed to a $40M turnaround. He oversaw creative across all sports and helped explode the brand in print, digital, as well as the launch of the first and only flagship retail store at the Atlanta Braves stadium complex.
LOVE FOR THE GAME
Our team lives and breathes our creative craft... and sports. This helps build team chemistry and expertise to build the ultimate fan experiences. Here's a quick look at our story, history, stats and passions
IN-HOUSE
CORPORATE
—AND—
AGENCY
EXPERIENCE
EST. 2018
20+ YEARS
BUILDING FOR 20+PREMIUM BRANDS
FOUNDED BY PASSION
OUR SYNERGY WITH SPORTS DESIGN, BUSINESS AND ACTIVE LIFESTYLE (MULTI-SPORT ATHLETES, TRAINING, NUTRITION) FUELS US
BUSINESS MINDED CREATIVE
RESULTS DRIVEN AGENCY FOCUSED ON CREATIVE THAT DRIVES REVENUE
BRAND IDENTITY SPECIALISTS
WHETHER IT’S END-TO-END STRATEGY OR EXECUTING CAMPAIGNS, PUT US IN THE GAME
PASS US THE BALL
WE HIT THE SHOT WHEN PRODUCING TARGETED, MULTI-FACETED CAMPAIGNS FOR PRINT, DIGITAL, RETAIL AND EXPERIENTIAL
BRANDS WE'VE SERVED
Here are a few organizations we're grateful to have collaborated with...